Bad Neustadt a. d. Saale/Ningbo. Preh GmbH, headquartered in Bad Neustadt, has appointed Muwen Hua (49) as Managing Director for the Chinese market with effect from August 1, 2024. In doing so, the automotive supplier wants to take greater account of the importance of the world's largest automotive market for Preh and further drive its growth in China. Hua will report to CEO Zhengxin "Charlie" Cai as a member of Preh's Management Board, but will primarily operate from Ningbo, the Chinese location of the Preh Group. Hua has also assumed the role of Vice President at Preh's parent company Joyson Electronics.
Previously, Muwen Hua was Managing Director at Hasco-Magna E-Drive Systems and Executive Director Operations at Huayu Automotive Systems. Hua gained many years of experience on the OEM side as Head of Purchasing at Volkswagen in Shanghai.
Preh CEO Charlie Cai explains: "I am very much looking forward to working with Muwen Hua. He brings valuable experience from the Chinese market, both on the manufacturer and supplier side. His strategic focus will be to win Chinese car manufacturers as new customers for Preh and to strengthen our competitiveness in Ningbo. This will help the entire Preh Group’s global business in the current very challenging market environment."
Muwen Hua holds a Master of Business Administration from Tongji University Shanghai and an Executive MBA from the China Europe International Business School (CEIBS), also based in Shanghai.
From August 1, 2024, the Preh Management Board will thus consist of Charlie Cai (CEO), Dr. Guntram Nöth (CFO), Rui Marques Dias (COO), Dr. Marcus Kneifel, (CTO) and Muwen Hua (Managing Director Chinese Market).